Soukromá střední škola pro marketing a ekonomiku podnikání
The EverymanServes Students interested in marketing and economics
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Soukromá střední škola pro marketing a ekonomiku podnikání anchors on a muted Orange (#4a3b32) as their primary brand signal, paired with Blue (#e3e4eb), and accented by Blue. The palette leans warm — inviting and energetic.
#4a3b32
Primary
#e3e4eb
Secondary
#3334f8
Accent
#7a665b
Accent
#f7cf46
Accent
#af8c2d
Accent
Typography
Headings set in Roboto (a sans-serif — clean, modern, and optimized for digital), body in Muli (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Soukromá střední škola pro marketing a ekonomiku podnikání uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Soukromá střední škola pro marketing a ekonomiku podnikání is formal and professional, authoritative and decisive.
third
high_school
formal
Signature Words
Design Playbook
Digital Footprint
Built on joomla!, active on 3 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Dark Brown
Used for the logo and accents, conveying stability and tradition.
Muli
Modern and readable font used for headings and body text.
SSSmEP
The school's acronym is used as part of the brand identity.
Gold Bars
The logo features three stylized gold bars stacked next to each other.
Social Media Intelligence
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