STABILO
The Creator“Welcome to our colorful world 💗”
Serves Students and creative professionals
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
STABILO anchors on a vivid Red (#fb0303) as their primary brand signal, paired with Red (#ec4d4d), and accented by Red. The palette leans warm — inviting and energetic.
#fb0303
Primary
#ec4d4d
Secondary
#de1719
Accent
#faccc5
Accent
#ef8584
Accent
#fbf8f7
Background
Typography
Headings set in Helvetica (a sans-serif — clean, modern, and optimized for digital), body in Frutiger (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
STABILO uses a wordmark — the brand name IS the logo, relying on typography alone. Moderate detail — balancing distinctiveness with versatility. Style: modern, bold, colorful.
Wordmark
rectangle
Icon + Text
4/10
Brand Character
STABILO is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
middle_school
playful
Signature Words
Design Playbook
product, lifestyle
natural
vibrant
flat
top
rounded
moderate
image
Digital Footprint
active on 5 social platforms.
Market Presence
Global presence, based in DE, communicating in 17 languages.
DE
global
en, de, fr, cs, es, hu, it, ms, nl, pl, el, ko, tr, sk, ru, pt, ja
STABILO is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by STABILO. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
STABILO Red
Used for the logo and key elements, creating a bold and recognizable brand identity.
Frutiger
Used for headings and body text, providing a clean and readable experience.
Welcome to our colorful world
Repeated in the title and description, emphasizing creativity and self-expression.
STABILO Pen
The pen itself is an iconic representation of the brand.
Social Media Intelligence
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