STABILO
The Creator“Vítej v barevném světě STABILO!”
Serves Students and professionals
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
STABILO anchors on a vivid Red (#fb0303) as their primary brand signal, paired with Red (#ed5150), and accented by Red. The palette leans warm — inviting and energetic.
#fb0303
Primary
#ed5150
Secondary
#de1a1d
Accent
#fbd0c9
Accent
#f18e8c
Accent
#fbf9f7
Background
Typography
Headings set in Helvetica (a sans-serif — clean, modern, and optimized for digital), body in Frutiger (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
STABILO uses a wordmark — the brand name IS the logo, relying on typography alone. Moderate detail — balancing distinctiveness with versatility. Style: modern, geometric, colorful.
Wordmark
rectangle
Icon + Text
5/10
Brand Character
STABILO is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
middle_school
playful
Signature Words
Design Playbook
product photography, lifestyle
studio
saturated
flat
header_menu
rounded
moderate
image_carousel
Digital Footprint
active on 1 social platform.
Market Presence
multinational, based in DE, communicating in 17 languages.
DE
multinational
cs, de, fr, en, es, hu, it, ms, nl, pl, el, ko, tr, sk, ru, pt, ja
STABILO is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by STABILO. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
STABILO Red
#fa0404, used consistently across all branding materials.
Frutiger
Used for headings and body text, providing a clean and readable experience.
Distinctive Pen Design
The unique design of STABILO pens is instantly recognizable.
Swan
A white swan in a circle is used as a symbol.
STABILO wordmark
The word "STABILO" is written in a bold, sans-serif typeface, often in white against a red background.
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