Storck Česká republika, s.r.o.
The Ruler“Křupavý lískový oříšek v karamelu s jemnou krémovou náplní a kapkou bílé čokolády.”
Serves Families and individuals seeking affordable treats
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Storck Česká republika, s.r.o. anchors on a vivid Orange (#fcaa1a) as their primary brand signal, paired with Orange (#6f260a), and accented by Orange. The palette leans warm — inviting and energetic.
#fcaa1a
Primary
#6f260a
Secondary
#8b5532
Accent
#ad8e58
Accent
#b2dedb
Accent
#f73d31
Accent
Typography
Headings set in BreeSerifBold (a serif — evoking tradition, authority, and print heritage), body in Poppins (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 6 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Storck Česká republika, s.r.o. uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Storck Česká republika, s.r.o. is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on typo3, active on 2 social platforms.
Market Presence
multinational, based in DE, communicating in 17 languages.
DE
multinational
cs, en, de, ru, hu, zh, fr, ar, pl, sk, nl, sl, ja, es, it, hr, sv
Storck Česká republika, s.r.o. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Storck Česká republika, s.r.o.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#fcaa1a
Orange color used for the logo and primary website elements.
Poppins
Used for headings and body text, providing a modern and readable style.
Distinctive candy wrappers
Each candy has a unique and recognizable wrapper design.
Storck logo
The Storck logo features a stylized orange and yellow bird-like shape above the company name in a bold, sans-serif typeface.
Werther's Original logo
The Werther's Original logo features a distinctive script typeface with a small illustration of a village scene.
Smiling people
The photography style features smiling people holding or eating Storck products, often in bright, everyday settings.
Social Media Intelligence
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![0,75 [Sedmička] logo](/assets/075-cz/logo/512.png){kind=logo}
