What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
SuperBidet.cz anchors on Blue (#1681b6) as their primary brand signal, paired with Blue (#c5e6f2), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#1681b6
Primary
#c5e6f2
Secondary
#8bceea
Accent
#a49690
Accent
#f3fbfd
Background
#5d524e
Accent
Typography
Headings set in Segoe UI (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
SuperBidet.cz is authoritative and decisive, energetic and passionate.
third
middle_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on wc.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
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Brand Codes
Light Blue
The light blue color (#5299ca) is used for links and other interactive elements, creating a consistent visual cue.
Segoe UI Headings
Use of Segoe UI for headings gives a modern and clean feel.
Toaleta pro 21. století
The tagline 'Toaleta pro 21. století' (Toilet for the 21st century) positions the product as modern and innovative.
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