Světmerkur.cz
The JesterServes Parents and children interested in construction toys
What Drives Them
Finds joy in the moment. Connects through humor and lightheartedness.
Color Intelligence
Světmerkur.cz anchors on Blue (#153ed5) as their primary brand signal, paired with Yellow (#fbd202), and accented by Blue. The palette balances warm and cool tones.
#153ed5
Primary
#fbd202
Secondary
#636f8d
Accent
#b9a332
Accent
#8f8751
Accent
#bfc3d9
Accent
Typography
Logo Anatomy
Světmerkur.cz uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Světmerkur.cz is authoritative and decisive, warm and approachable.
first_plural
middle_school
direct
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Světmerkur.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Světmerkur.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Traditional Czech Toy
The brand sells Merkur construction sets, a traditional Czech toy with a long history.
Product Line Names
Product lines include names like 'Merkur Train' and 'Tioka-Ikaria'.
Merkur Blue
The color #0d36ba is used prominently in the website design.
Merkur Logo Font
The logo uses a bold, rounded sans-serif font with a yellow color and a dark outline, giving it a playful and industrial feel.
Perforated Metal
The construction sets feature metal parts with a distinctive pattern of small, evenly spaced holes, used for connecting the pieces.
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