Via
The Ruler“Via-NM s.r.o., velkoobchod potravin”
Serves Restaurants and food retailers
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Via anchors on Red (#e32127) as their primary brand signal, paired with Blue (#372f84), and accented by Purple. The palette balances warm and cool tones.
#e32127
Primary
#372f84
Secondary
#a79bc0
Accent
#f6f3f7
Background
#000000
Text
#454545
Text
Typography
Headings set in Abril FatFace (a display face — designed for headlines and visual impact), body in Montserrat Flex (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Via uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Via is authoritative and decisive.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on Webnode.
Market Presence
Local market, based in CZ.
CZ
local
cs
Via is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Via. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
E32127
Used in the logo and as a highlight color throughout the website.
Montserrat Flex
Used for headings, providing a modern and clean look.
Via-NM
Combination of 'Via' and 'NM' (likely initials or location).
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