VIKI logo

VIKI

The Sage
Electronics·Electronics Retail·iviki.cz

Serves Consumers seeking electronics and appliances

ArialReliablePracticalKnowledgeableApproachable11/12 intel

What Drives Them

📖
The Sage

Seeks truth. Wins through knowledge and informed perspective.

QualityCustomer ServiceInnovationAccessibility

Color Intelligence

VIKI anchors on a vivid Red (#db2200) as their primary brand signal, paired with Red (#e8d2d1), and accented by Orange. The palette leans warm — inviting and energetic.

#db2200

Primary

#e8d2d1

Secondary

#585348

Accent

#dd9091

Accent

#f13338

Accent

#1b1b1b

Background

warm palette(6w/0c)Red · Orange · Gray

Typography

Headings set in Open Sans (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.

Aa
ArialBodySans Serif
Aa
Open SansHeadingsSans Serif
Aa
Trebuchet MSsecondary_headingSans Serif
Aa
Segoe UIUISans Serif
Aa
HelveticanavigationSans Serif

Logo Anatomy

VIKI uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

VIKI is authoritative and decisive, energetic and passionate.

Enthusiasm
75%
Confidence
70%
Formality
50%
Warmth
50%
Urgency
50%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

iVIKI.czspecializovanéprodejnyelektronikou

Design Playbook

No design patterns detected

Digital Footprint

active on 1 social platform.

Social
facebook

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

VIKI is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by VIKI. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

db2200

Signature ColorSupporting

Used for primary buttons and accents, conveying an energetic and modern feel.

Consistency80%
WebsiteSocial
ActiveOccasional

Open Sans

Typography CodeSupporting

Used for body text, conveying a clean and readable aesthetic.

Consistency70%
Website
ActiveOccasional

VIKI

Acronym CodeSupporting

Short, memorable brand name.

Consistency90%
WebsiteSocial
ActiveOccasional

iVIKI logo

Typography CodeSupporting

The logo features the text "iVIKI.cz" with a distinctive font and color scheme, where "VIKI" is in red and the rest is in white.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook

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