Víly pro děti, nadační fond
The CaregiverServes Families with children with disabilities
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
Víly pro děti, nadační fond anchors on Pink (#cb3d8c) as their primary brand signal, paired with Blue (#487182), and accented by Blue. The palette leans warm — inviting and energetic.
#cb3d8c
Primary
#487182
Secondary
#618fa0
Accent
#000000
Background
#ffffff
Background
#f0f0f0
Accent
Typography
Headings set in Helvetica (a sans-serif — clean, modern, and optimized for digital), body in Nunito Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Víly pro děti, nadační fond uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Víly pro děti, nadační fond is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
third
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Nationwide presence, headquartered in Hodonín, CZ.
CZ
Hodonín, CZ
national
cs
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Logo Variants
Primary SVG
Primary LogoBrand Codes
#cb3d8c
Used for headings and accents, creating a sense of care and compassion.
Nunito Sans
Friendly and approachable font used for body text, conveying warmth and accessibility.
Víly pro děti
Using 'Víly' (fairies) to evoke a sense of magic and care for children.
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