Philanthropy

Brand identity analysis across 42 brands in the philanthropy industry.

Dominant Colors

#ff571d

Orange

40%

#cf7f35

Orange

8%

#035af8

Blue

4%

#088543

Green

4%

#0b69d5

Blue

4%

#0d393b

Blue

4%

#1f386c

Blue

4%

#3679be

Blue

4%

#405bf5

Blue

4%

#56d8ec

Blue

4%

#5a9c44

Green

4%

#605a4f

Orange

4%

#6badc2

Blue

4%

#72bfc4

Blue

4%

#74aa00

Green

4%

Popular Heading Fonts

Open Sans

Sans Serif

Montserrat

Sans Serif

Calibre

Sans Serif

Crimson Text

Serif

DINNextLTPro-Bold

Sans Serif

Helvetica

Sans Serif

Jablo

Sans Serif

Jost

Sans Serif

Lexia

Serif

Manrope

Sans Serif

Average Brand Voice

Formality

71%

Humor

13%

Enthusiasm

58%

Technicality

54%

Warmth

68%

Confidence

77%

Urgency

31%

Exclusivity

35%

Nostalgia

32%

Rebellion

13%
Brand Map

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Brands in Philanthropy

Industry Stats

42

Total brands

36

With logos

21

Voice analyzed

15

With social