Vysočina Arena
The EverymanServes Sports enthusiasts, athletes, tourists
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Vysočina Arena anchors on a vivid Blue (#04459b) as their primary brand signal, paired with Blue (#88cbeb), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#04459b
Primary
#88cbeb
Secondary
#0494d6
Accent
#41bbe4
Accent
#f7fbfd
Background
#454545
Text
Typography
Headings set in Montserrat Flex (a sans-serif — clean, modern, and optimized for digital), body in Noto Sans JP (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Vysočina Arena uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Vysočina Arena is authoritative and decisive, energetic and passionate.
third
high_school
direct
Signature Words
Design Playbook
Action, Landscape
natural
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
Built on Webnode, active on 2 social platforms.
Market Presence
Regional presence, headquartered in Nové Město na Moravě, CZ, communicating in 2 languages.
CZ
Nové Město na Moravě, CZ
regional
en, cs
Vysočina Arena is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Vysočina Arena. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Deep Blue
#04459b, used in the logo and as a primary brand color
Abril FatFace
Used for headings, creating a bold and sporty look
Cross-country Skiing
The arena is a major venue for cross-country skiing events
Event Calendar
Prominent display of upcoming events
Social Media Intelligence
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