Junák - český skaut, středisko Limba Plzeň, Zálesák
The InnocentServes Youth
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Junák - český skaut, středisko Limba Plzeň, Zálesák anchors on a vivid Green (#259806) as their primary brand signal, paired with Green (#a6d00b), and accented by Blue. The palette leans warm — inviting and energetic.
#259806
Primary
#a6d00b
Secondary
#a8d3e2
Accent
#988f5d
Accent
#fdfafa
Background
#e2d441
Accent
Typography
Headings set in tekton (a display face — designed for headlines and visual impact), body in Titillium (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Junák - český skaut, středisko Limba Plzeň, Zálesák uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: traditional, nature-inspired.
Combination Mark
circle
Icon + Text
6/10
Brand Character
Junák - český skaut, středisko Limba Plzeň, Zálesák is warm and approachable, energetic and passionate, simply spoken and accessible.
third
middle_school
direct
Design Playbook
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on WordPress.
Market Presence
Local market, headquartered in Plzeň, CZ.
CZ
Plzeň, CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoPrimary shape: circle
Brand Codes
Scouting Tradition
References to the history and traditions of the scouting movement.
Czech Identity
References to Czech culture and national identity.
Scout Blue
Consistent use of blue (#007cba) in the website design, reflecting the scouting organization's colors.
Fleur-de-lis
A fleur-de-lis symbol, often associated with scouting organizations, is visible.
Nature Scene Icon
A circular icon depicting a nature scene with trees, a log, an axe, and a rising sun, representing outdoor activities and scouting.
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