ZK

Značky Plzeň

The Ruler
Construction·Traffic Signage·znacky-plzen.cz

Serves Municipalities and construction companies

Roboto CondensedLocal Expertise-nessReliableProfessionalPracticalLocal9/12 intel

What Drives Them

👑
The Ruler

Organized and dependable. Creates order and stability.

Local Expertise-ness

Značky Plzeň emphasizes its regional focus and extensive experience in traffic solutions within the Plzeň area. This combination of local presence and specialized knowledge creates a distinctive positioning.

SafetyQualityEfficiencyExpertise

Color Intelligence

Značky Plzeň anchors on a muted Red (#574846) as their primary brand signal, paired with Blue (#165e92), and accented by Blue. The palette balances warm and cool tones.

#574846

Primary

#165e92

Secondary

#6396b9

Accent

#a28682

Accent

#fdfdfd

Background

#c7c7cc

Accent

balanced palette(3w/3c)Red · Blue · Gray

Typography

Značky Plzeň uses Roboto Condensed across both headings and body — a unified typographic voice. Single-font system — disciplined and consistent.

Aa
Roboto CondensedHeadingscondensed
Aa
Roboto CondensedBodycondensed

Logo Anatomy

No logo detected

Brand Character

Značky Plzeň is formal and professional, authoritative and decisive, cool and detached — also technically detailed.

Confidence
79%
Technicality
68%
Formality
67%
Nostalgia
61%
Urgency
54%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

dopravní značenísvislé dopravní značenívodorovné dopravní značenídopravní zařízenísvodidla

Design Playbook

Photography

Informative, Documentary

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

comfortable

Hero Approach

image

Digital Footprint

Built on WordPress, active on 1 social platform.

Built withWordPress
Social
facebook

Market Presence

Regional presence, headquartered in Plzeň, CZ.

Origin

CZ

Headquarters

Plzeň, CZ

Market Scope

regional

Languages

cs

Značky Plzeň is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Značky Plzeň. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Brand Codes

Traffic Red

Signature ColorSupporting

Consistent use of #c00000 red in branding elements, reflecting traffic signage colors.

Consistency80%
WebsiteSocial
ActiveOccasional

Traffic Blue

Signature ColorSupporting

Consistent use of #004d7d blue in branding elements, reflecting traffic signage colors.

Consistency80%
Website
ActiveOccasional

Roboto Condensed Bold

Typography CodeSupporting

Use of Roboto Condensed Bold for headings and important text.

Consistency70%
Website
ActiveOccasional

Regional Focus

Heritage ElementSupporting

Emphasis on serving the Plzeň region.

Consistency60%
Website
ActiveOccasional

Products & Business

Výměna VLP DZ na dálnici D5 -2018
VDZ Plzeň 2018
Ukazatel směru Luco Plzeň 2019
I/26 Holýšov 2020
D5 uzavírka odpočívek Šlovice

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