Construction

Traffic Management

Brand identity analysis across 6 traffic management brands in the construction industry.

Dominant Colors

#aa1b23

Red

71%

#574846

Red

7%

#f7921c

Orange

7%

#f7941e

Orange

7%

#fdcd00

Yellow

7%

Popular Heading Fonts

heading-compressed

Condensed

Montserrat

Sans Serif

Roboto Condensed

Condensed

din_mittelscmittelschriftltce

Sans Serif

Average Brand Voice

Formality

68%

Humor

11%

Enthusiasm

58%

Technicality

67%

Warmth

49%

Confidence

78%

Urgency

34%

Exclusivity

27%

Nostalgia

24%

Rebellion

7%

Niche Stats

6

Total brands

4

With logos

5

Voice analyzed

4

With social