ZŠ Veselá
The InnocentServes Local families with children
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
ZŠ Veselá anchors on a muted White (#ffffff) as their primary brand signal, paired with Blue (#29323c), and accented by Red. The palette leans warm — inviting and energetic.
#ffffff
Primary
#29323c
Secondary
#da532c
Accent
#ffffff
Background
#29323c
Text
#ffffff
Surface
Typography
Headings set in Amatic SC (a display face — designed for headlines and visual impact), body in Tillana (a serif — evoking tradition, authority, and print heritage). 6 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
ZŠ Veselá uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
ZŠ Veselá is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Local market, headquartered in Rokycany, CZ.
CZ
Rokycany, CZ
local
cs
ZŠ Veselá is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by ZŠ Veselá. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#da532c
Orange color used for key elements, creating a friendly and approachable feel.
Amatic SC
Used for headings, creating a playful and informal feel.
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