Zuzana Kosková - RODINNÉ FINANCE
The Caregiver“stavebn� spo�en�”
Serves Individuals seeking financial advice
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
Zuzana Kosková - RODINNÉ FINANCE anchors on Green (#56d6ae) as their primary brand signal, paired with Green (#d8e8e1), and accented by Gray. The palette balances warm and cool tones.
#56d6ae
Primary
#d8e8e1
Secondary
#cdcfc6
Accent
#ecfdf4
Background
#444444
Text
#303030
Text
Typography
Zuzana Kosková - RODINNÉ FINANCE uses arial across both headings and body — a sans-serif — clean, modern, and optimized for digital. Single-font system — disciplined and consistent.
Logo Anatomy
Brand Character
Zuzana Kosková - RODINNÉ FINANCE is authoritative and decisive, warm and approachable, technically detailed.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Local market, based in CZ.
CZ
local
cs
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Brand Codes
Mint Green
Used for the primary color scheme, conveying growth and financial stability.
Zuzana Kosková
The brand is built around the individual, Zuzana Kosková.
Personal Finance Focus
Naming services based on personal finance needs (stavební spoření).
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