Alternative Medicine

Brand identity analysis across 60 brands in the alternative medicine industry.

Dominant Colors

#18a66d

Green

30%

#703d10

Orange

30%

#1ec8bb

Blue

3%

#2789cb

Blue

3%

#2d3843

Blue

3%

#306c4e

Green

3%

#383f30

Green

3%

#383f51

Blue

3%

#3b579d

Blue

3%

#3cef34

Green

3%

#4b5f1e

Green

3%

#4e463a

Orange

3%

#5c85a8

Blue

3%

#5d0c5a

Pink

3%

#5e5549

Orange

3%

Popular Heading Fonts

Roboto

Sans Serif

Arial

Sans Serif

Open Sans

Sans Serif

Helvetica Neue

Sans Serif

Abril FatFace

Display

Fraunces

Serif

Georgia

Serif

Helvetica

Sans Serif

Josefin Sans

Sans Serif

Karla

Sans Serif

Average Brand Voice

Formality

50%

Humor

20%

Enthusiasm

64%

Technicality

55%

Warmth

78%

Confidence

70%

Urgency

31%

Exclusivity

30%

Nostalgia

55%

Rebellion

18%
Brand Map

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Brands in Alternative Medicine

Industry Stats

60

Total brands

34

With logos

30

Voice analyzed

13

With social