Retail
Brand identity analysis across 23 retail brands in the construction materials industry.
Dominant Colors
#e2001a
Red
47%
#0131a3
Blue
4%
#0690dc
Blue
4%
#162b6f
Blue
4%
#253181
Blue
4%
#3f4d56
Blue
4%
#76a5a4
Blue
4%
#a91e20
Red
4%
#ac201f
Red
4%
#b51c22
Red
4%
#b8b011
Yellow
4%
#bcdeee
Blue
4%
#cf2c21
Red
4%
#cfdde8
Blue
4%
#d4c2c2
Red
4%
Popular Heading Fonts
Roboto
Sans Serif
Montserrat
Sans Serif
Nunito
Sans Serif
Oswald
Sans Serif
Oxygen
Sans Serif
Roboto Condensed
Sans Serif
Roboto Slab
Slab Serif
Tahoma
Sans Serif
Trebuchet MS
Sans Serif
Ubuntu
Sans Serif
Average Brand Voice
Formality
58%
Humor
14%
Enthusiasm
60%
Technicality
63%
Warmth
55%
Confidence
78%
Urgency
41%
Exclusivity
19%
Nostalgia
21%
Rebellion
7%
Niche Stats
23
Total brands
18
With logos
22
Voice analyzed
7
With social
