Market Research

Brand identity analysis across 197 brands in the market research industry.

Dominant Colors

#ff004e

Pink

13%

#1a64aa

Blue

13%

#166bf4

Blue

11%

#64a225

Green

5%

#f6e7b0

Yellow

5%

#3b425c

Blue

5%

#aea286

Orange

5%

#b1dfe8

Blue

5%

#06aceb

Blue

5%

#952054

Pink

5%

#433c31

Orange

5%

#0d5094

Blue

5%

#e3abab

Red

5%

#fe960e

Orange

5%

#f06c2d

Orange

5%

Popular Heading Fonts

Barlow Condensed

Condensed

mundial

Sans Serif

Poppins

Sans Serif

Open Sans

Sans Serif

Montserrat

Sans Serif

Libre Franklin

Sans Serif

Exo

Sans Serif

Titillium Web

Sans Serif

Aboreto

Display

Segoe UI

Sans Serif

Average Brand Voice

Formality

71%

Humor

14%

Enthusiasm

50%

Technicality

73%

Warmth

41%

Confidence

81%

Urgency

37%

Exclusivity

40%

Nostalgia

18%

Rebellion

12%
Brand Map

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Brands in Market Research

Industry Stats

197

Total brands

154

With logos

99

Voice analyzed

78

With social