Personal Care

Brand identity analysis across 185 brands in the personal care industry.

Dominant Colors

#0097f5

Blue

54%

#dc3542

Red

13%

#d5dfff

Blue

6%

#7bdcb5

Green

4%

#000081

Blue

4%

#224b3b

Green

4%

#1a7ac0

Blue

2%

#1f2c5e

Blue

2%

#20514e

Blue

2%

#21262b

Blue

2%

#254c9b

Blue

2%

#262e2a

Green

2%

#281712

Red

2%

#2e241d

Orange

2%

#2e2b1f

Yellow

2%

Popular Heading Fonts

Montserrat Flex

Sans Serif

Oswald

Sans Serif

Arial

Sans Serif

Montserrat

Sans Serif

Poppins

Sans Serif

Venn

Sans Serif

Playfair Display

Serif

Abril FatFace

Display

Teko

Display

Inter

Sans Serif

Average Brand Voice

Formality

50%

Humor

29%

Enthusiasm

67%

Technicality

34%

Warmth

70%

Confidence

71%

Urgency

33%

Exclusivity

24%

Nostalgia

38%

Rebellion

17%
Brand Map

Loading brand map…

Niches in Personal Care

Brands in Personal Care

Industry Stats

185

Total brands

146

With logos

170

Voice analyzed

102

With social