Publishing

Brand identity analysis across 722 brands in the publishing industry.

Dominant Colors

#0097f5

Blue

9%

#0076c6

Blue

7%

#cc0000

Red

7%

#c9ccd9

Blue

6%

#af7dd1

Purple

6%

#af9b99

Red

6%

#79a494

Green

6%

#ef131d

Red

6%

#61387a

Purple

6%

#de3342

Red

6%

#970959

Pink

6%

#cbcee1

Blue

6%

#2271b1

Blue

6%

#cc3232

Red

6%

#f0f3f3

Blue

6%

Popular Heading Fonts

Arial

Sans Serif

Times New Roman

Serif

Helvetica

Sans Serif

Exo 2

Sans Serif

Open Sans

Sans Serif

Poppins

Sans Serif

Roboto

Sans Serif

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Sans Serif

Montserrat

Sans Serif

Verdana

Sans Serif

Average Brand Voice

Formality

64%

Humor

18%

Enthusiasm

55%

Technicality

46%

Warmth

58%

Confidence

71%

Urgency

29%

Exclusivity

26%

Nostalgia

40%

Rebellion

10%
Brand Map

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Brands in Publishing

Industry Stats

722

Total brands

552

With logos

513

Voice analyzed

302

With social