What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
ALSTOM Czech Republic a.s. anchors on a muted Blue (#333942) as their primary brand signal, paired with Blue (#032d43), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#333942
Primary
#032d43
Secondary
#91a1ab
Accent
#e5e6e8
Accent
#ff3121
Accent
#556f7e
Accent
Typography
Headings set in Antartica (a sans-serif — clean, modern, and optimized for digital), body in Noto Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
ALSTOM Czech Republic a.s. uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: modern, corporate.
Wordmark
rectangle
Text
3/10
Brand Character
ALSTOM Czech Republic a.s. is formal and professional, authoritative and decisive, technically detailed.
third
college
direct
Signature Words
Design Playbook
corporate, industrial
natural
full_color
flat
horizontal
rounded
balanced
image
Yes
Digital Footprint
active on 4 social platforms, offers dark mode.
Market Presence
Global presence, based in US, communicating in 2 languages.
US
global
en, fr
ALSTOM Czech Republic a.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by ALSTOM Czech Republic a.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Alstom Red
Used for accents and calls to action, specifically #ff3121.
Noto Sans
Used for body text, providing a modern and accessible feel.
Leading the way to greener and smarter mobility worldwide
Tagline emphasizing sustainability and innovation.
Integrated Systems
Development and marketing of integrated systems for transportation.
Swirl
The Alstom logo features a distinctive red swirl shape within the letter 'O'.
Social Media Intelligence
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