Generali penzijní společnost
The Everyman“Užívejte si život naplno teď i v penzi. Investujete s penzijkem do své budoucnosti a získejte státní podporu až 11 280 Kč ročně i příspěvek od zaměstnavatele. Zhodnocujte své peníze v účastnických fon”
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Generali penzijní společnost anchors on Red (#c3231b) as their primary brand signal, paired with Red (#c8bab8), and accented by Red. The palette leans warm — inviting and energetic.
#c3231b
Primary
#c8bab8
Secondary
#4e3630
Accent
#9f7f74
Accent
#a83624
Accent
#edbbba
Accent
Typography
Headings set in Helvetica (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Generali penzijní společnost uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Generali penzijní společnost is formal and professional, authoritative and decisive.
first_plural
high_school
direct
Signature Words
Design Playbook
Digital Footprint
active on 5 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Generali penzijní společnost is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Generali penzijní společnost. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Generali Red
Used prominently in the logo and for key calls to action.
Roboto
Used for body text, providing a clean and modern look.
Spořte si na důchod
Repeated phrase emphasizing the core service.
Family portrait
The website uses warm, inviting photography featuring families, often with a focus on togetherness and security.
Social Media Intelligence
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