Hasičský záchranný sbor Plzeňského kraje - Krajské ředitelství logo

Hasičský záchranný sbor Plzeňského kraje - Krajské ředitelství

The Everyman
Government·Fire and Rescue Services·hzscr.cz

Serves Citizens of the Plzeň Region

RobotoReliableAuthoritativeProtectiveProfessional11/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

SafetyServicePreparednessCommunity

Color Intelligence

Hasičský záchranný sbor Plzeňského kraje - Krajské ředitelství anchors on a vivid Orange (#cc4c06) as their primary brand signal, paired with Blue (#2b2b36), and accented by Orange. The palette leans warm — inviting and energetic.

#cc4c06

Primary

#2b2b36

Secondary

#b97e51

Accent

#f2b12e

Accent

#e3dcd8

Accent

#221868

Accent

warm palette(4w/2c)Orange · Blue

Typography

Headings set in Arial (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.

Aa
RobotoBodySans Serif
Aa
ArialHeadingsSans Serif
Aa
Verdanasecondary_headingSans Serif
Aa
Arial CEUISans Serif
Aa
TahomanavigationSans Serif

Logo Anatomy

Hasičský záchranný sbor Plzeňského kraje - Krajské ředitelství uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: official, governmental, symbolic.

Type

Combination Mark

Primary Shape

shield

Contains

Icon + Text

Complexity

6/10

officialgovernmentalsymbolic

Brand Character

Hasičský záchranný sbor Plzeňského kraje - Krajské ředitelství is formal and professional, authoritative and decisive, technically detailed — also urgent and action-driven.

Confidence
95%
Formality
90%
Technicality
85%
Urgency
80%
Warmth
40%
Voice Person

third

Reading Level

college

CTA Style

formal

Signature Words

hasičskýzáchrannýsbormimořádné událostiochrana obyvatelstva

Design Playbook

Photography

action, documentary

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Digital Footprint

active on 4 social platforms.

Social
facebookinstagramtwitteryoutube

Market Presence

Regional presence, headquartered in Plzeň, CZ.

Origin

CZ

Headquarters

Plzeň, CZ

Market Scope

regional

Languages

cs

Hasičský záchranný sbor Plzeňského kraje - Krajské ředitelství is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Hasičský záchranný sbor Plzeňského kraje - Krajské ředitelství. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Primary shape: shield

Complexity60%
officialgovernmentalsymbolic

Brand Codes

Orange-Red

Signature ColorSupporting

Specific shade of orange-red (#cc4c06) used for headers and accents, associated with emergency services.

Consistency90%
WebsiteSocial
ActiveOccasional

Czech Flag Colors

Cultural SymbolSupporting

Use of red, white, and blue (implied) connects to national identity and government affiliation.

Consistency70%
WebsiteSocial
ActiveOccasional

HZS ČR

Acronym CodeSupporting

The acronym is widely used and recognized as the brand identity.

Consistency100%
WebsiteSocial
ActiveOccasional

Firefighter Emblem

Cultural SymbolSupporting

A dark blue emblem with golden elements, including crossed axes, a helmet, and a triangle, representing the Czech Republic's fire and rescue services.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

More brands in Government

Explore other brands in this industry to compare visual identities.