
Hasičský záchranný sbor Plzeňského kraje - Krajské ředitelství
The EverymanServes Citizens of the Plzeň Region
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Hasičský záchranný sbor Plzeňského kraje - Krajské ředitelství anchors on a vivid Orange (#cc4c06) as their primary brand signal, paired with Blue (#2b2b36), and accented by Orange. The palette leans warm — inviting and energetic.
#cc4c06
Primary
#2b2b36
Secondary
#b97e51
Accent
#f2b12e
Accent
#e3dcd8
Accent
#221868
Accent
Typography
Headings set in Arial (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Hasičský záchranný sbor Plzeňského kraje - Krajské ředitelství uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: official, governmental, symbolic.
Combination Mark
shield
Icon + Text
6/10
Brand Character
Hasičský záchranný sbor Plzeňského kraje - Krajské ředitelství is formal and professional, authoritative and decisive, technically detailed — also urgent and action-driven.
third
college
formal
Signature Words
Design Playbook
action, documentary
natural
full_color
flat
horizontal
rounded
moderate
Digital Footprint
active on 4 social platforms.
Market Presence
Regional presence, headquartered in Plzeň, CZ.
CZ
Plzeň, CZ
regional
cs
Hasičský záchranný sbor Plzeňského kraje - Krajské ředitelství is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Hasičský záchranný sbor Plzeňského kraje - Krajské ředitelství. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants

Primary Raster
Primary LogoPrimary shape: shield
Brand Codes
Orange-Red
Specific shade of orange-red (#cc4c06) used for headers and accents, associated with emergency services.
Czech Flag Colors
Use of red, white, and blue (implied) connects to national identity and government affiliation.
HZS ČR
The acronym is widely used and recognized as the brand identity.
Firefighter Emblem
A dark blue emblem with golden elements, including crossed axes, a helmet, and a triangle, representing the Czech Republic's fire and rescue services.
Social Media Intelligence
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