What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Koldín - obecní úřad anchors on Blue (#2b63a9) as their primary brand signal, paired with Red (#c70a13), and accented by Yellow. The palette leans warm — inviting and energetic.
#2b63a9
Primary
#c70a13
Secondary
#2b2624
Text
#cbc10b
Accent
#b7b6b7
Accent
#f8f8f8
Background
Typography
Headings set in Playfair Display (a serif — evoking tradition, authority, and print heritage), body in Roboto (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Moderate detail — balancing distinctiveness with versatility. Style: minimalist, geometric.
icon_symbol
abstract
Icon
4/10
Brand Character
Koldín - obecní úřad is formal and professional, authoritative and decisive.
third
high_school
formal
Signature Words
Design Playbook
natural, documentary
natural
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
Built on WordPress, active on 1 social platform.
Market Presence
Local market, headquartered in Koldín, CZ.
CZ
Koldín, CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoPrimary shape: abstract
Brand Codes
Dark Blue
Used in the logo and as a primary accent color, conveying trust and authority.
Playfair Display
Used for headings, providing an elegant and traditional look.
Obecní Úřad
Represents the local government office, fostering community connection.
Social Media Intelligence
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