Lesy hl. m. Prahy
The Ruler“Spravujeme 112 pražských potoků a 175 vodních nádrží.”
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Lesy hl. m. Prahy anchors on Green (#8dc640) as their primary brand signal, paired with Green (#b6d58f), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#8dc640
Primary
#b6d58f
Secondary
#4cb3e5
Accent
#00453c
Accent
#283584
Accent
#d5d4c1
Accent
Typography
Headings set in Univers Condensed (a sans-serif — clean, modern, and optimized for digital), body in Univers (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Lesy hl. m. Prahy uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Lesy hl. m. Prahy is formal and professional, authoritative and decisive.
first_plural
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 3 social platforms.
Market Presence
Local market, headquartered in Prague, CZ, communicating in 2 languages.
CZ
Prague, CZ
local
cs, en
Lesy hl. m. Prahy is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Lesy hl. m. Prahy. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoBrand Codes
#8dc640
Dominant green color representing nature and forests, used in the logo and throughout the website.
Univers
Used for headings and important text, conveying a sense of authority and reliability.
Pražské lesy
References to Prague forests, connecting the brand to the local environment.
Leaf shape
The logo features a distinctive leaf shape with a cutout of a tree and water.
Social Media Intelligence
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