What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Město Šumperk anchors on a vivid Red (#d70a11) as their primary brand signal, paired with Orange (#fa9702). The palette leans warm — inviting and energetic.
#d70a11
Primary
#000000
Text
#ffffff
Background
#fa9702
Secondary
#515151
Text Alt
Typography
Headings set in Roboto (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Město Šumperk uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Město Šumperk is formal and professional, authoritative and decisive, simply spoken and accessible.
third
high_school
formal
Signature Words
Design Playbook
Digital Footprint
Built on public4u, active on 2 social platforms.
Market Presence
Local market, headquartered in Šumperk, CZ.
CZ
Šumperk, CZ
local
cs
Město Šumperk is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Město Šumperk. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#d70a11
Used as a primary accent color, often for headings and links.
Open Sans
Used for body text, providing a clean and readable appearance.
Šumperk
The name of the city itself, representing local identity.
Šumperk Logo
The logo features a stylized letter 'm' resembling a mountain peak, integrated into the word 'Šumperk'.
Šumperk wordmark
The wordmark "Šumperk" uses a distinctive font where the 'm' is replaced by a stylized mountain peak symbol.
Social Media Intelligence
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