Plzenska.drbna.cz logo

Plzenska.drbna.cz

The Everyman

Plzeňská Drbna - zprávy z Plzně a okolí

News & Media·News Website·plzenska.drbna.cz

Serves Residents of Plzeň and surrounding areas

RobotoInformativeLocalReliableCommunity-focused10/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

AccuracyCommunityObjectivityAccessibility

Color Intelligence

Plzenska.drbna.cz anchors on Red (#d02e26) as their primary brand signal, paired with Red (#f3c9c7), and accented by Red. The palette leans warm — inviting and energetic.

#d02e26

Primary

#ffffff

Background

#f3c9c7

Secondary

#e78f8d

Accent

#d8514b

Accent

#e6e6e6

Accent

warm palette(6w/0c)Red · Gray

Typography

Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
RobotoBodySans Serif
Aa
MontserratHeadingsSans Serif
Aa
fontelloUISans Serif

Logo Anatomy

Plzenska.drbna.cz uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Plzenska.drbna.cz is energetic and passionate, simply spoken and accessible.

Enthusiasm
70%
Confidence
60%
Warmth
50%
Urgency
50%
Formality
40%
Voice Person

third

Reading Level

middle_school

CTA Style

direct

Signature Words

DrbnaPlzeňskázprávyregionálnídění

Design Playbook

No design patterns detected

Digital Footprint

Built on Bootstrap, active on 2 social platforms.

Built withBootstrap
Social
facebookinstagram

Market Presence

Regional presence, based in CZ.

Origin

CZ

Market Scope

regional

Languages

cs

Plzenska.drbna.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Plzenska.drbna.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Drbna Red

Signature ColorSupporting

Used for the logo, headings, and accents throughout the site.

Consistency90%
WebsiteAdvertisingSocial
ActiveOccasional

Region.Drbna.cz

Naming ConventionSupporting

Consistent naming convention for regional news sites.

Consistency100%
WebsiteAdvertisingSocial
ActiveOccasional

zprávy z Plzně a okolí

CatchphraseSupporting

Tagline emphasizing local news coverage.

Consistency80%
WebsiteSocial
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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