News & Media

Brand identity analysis across 372 brands in the news & media industry.

Dominant Colors

#4693ff

Blue

27%

#fa9b00

Orange

14%

#0e95dd

Blue

9%

#006d34

Green

9%

#cf2e2e

Red

5%

#bc2325

Red

5%

#007cba

Blue

5%

#f2453c

Red

4%

#cb0000

Red

4%

#ff0000

Red

4%

#2a5caa

Blue

4%

#7bdcb5

Green

4%

#007ba3

Blue

2%

#0081c8

Blue

2%

#0088d9

Blue

2%

Popular Heading Fonts

Roboto

Sans Serif

Montserrat

Sans Serif

Helvetica

Sans Serif

Noto Sans

Sans Serif

Playfair Display

Serif

Roboto Slab

Slab Serif

Poppins

Sans Serif

Roboto Condensed

Sans Serif

Open Sans

Sans Serif

Inter

Sans Serif

Average Brand Voice

Formality

54%

Humor

21%

Enthusiasm

65%

Technicality

41%

Warmth

54%

Confidence

73%

Urgency

61%

Exclusivity

21%

Nostalgia

35%

Rebellion

26%
Brand Map

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Brands in News & Media

Industry Stats

372

Total brands

254

With logos

41

Voice analyzed

45

With social