Primirest
The Caregiver“Školní stravování pro 21.století”
Serves Schools and Parents
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
Primirest anchors on Blue (#b6d8f2) as their primary brand signal, paired with Orange (#f8e4ae), and accented by Red. The palette balances warm and cool tones.
#b6d8f2
Primary
#f8e4ae
Secondary
#e48978
Accent
#000000
Background
#dee2e6
Accent
#343a40
Accent
Typography
Headings set in Barlow Semi Condensed, body in Barlow (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Primirest uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Primirest is authoritative and decisive, warm and approachable.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on Drupal, active on 1 social platform.
Market Presence
Nationwide presence, based in CZ, communicating in 2 languages.
CZ
national
cs, en
Primirest is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Primirest. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Light Blue
Used in the logo and website accents, conveying cleanliness and freshness.
Barlow Semi Condensed
Used for headings, providing a modern and readable feel.
Modern
Name suggests premium and modern dining.
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