REDASH, a.s.

The Innocent

“Mít peníze v pravém okamžiku, pouze to jsou peníze.”

Finance·Investment Management·est. 1881·redash.cz

Serves Long-term investors

Open SansReliableProfessionalTraditionalStable11/12 intel

What Drives Them

🌿

The Innocent

Values simplicity and honesty. Trusted for being genuine.

Long-term investmentFinancial securityAsset managementTrustworthiness

Color Intelligence

The palette leans warm — inviting and energetic.

#817072

Background

#413f40

Text

#fcfcfc

Background

#e7e6e7

Background

#cdcccd

Background

#a3a8ae

Background

warm palette(3w/1c)Gray

Typography

Headings set in Roboto Condensed (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Open Sans— BodySans Serif

Roboto Condensed— HeadingsSans Serif

Helvetica Neue— secondary_headingSans Serif

Helvetica— navigationSans Serif

Logo Anatomy

REDASH, a.s. uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: corporate, modern, clean.

Type

Combination Mark

Primary Shape

rectangle

Contains

Icon + Text

Complexity

5/10

corporatemodernclean

Brand Character

REDASH, a.s. is formal and professional, authoritative and decisive, cool and detached — also technically detailed.

Confidence

85%

Formality

80%

Technicality

75%

Warmth

30%

Exclusivity

30%

Voice Person

third

Reading Level

high_school

CTA Style

formal

Signature Words

investicezhodnocenínemovitostí

Design Playbook

Photography

business, stock

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Hero Approach

image

Digital Footprint

Built on inpage.

Websitehttps://redash.cz

Built withinpage

Market Presence

Nationwide presence, headquartered in Prague, CZ.

Origin

Headquarters

Prague, CZ

Market Scope

national

Languages

REDASH, a.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by REDASH, a.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →