SMART Capital, a.s.
The SageWhat Drives Them
Seeks truth. Wins through knowledge and informed perspective.
Color Intelligence
SMART Capital, a.s. anchors on a vivid Red (#cc103e) as their primary brand signal, paired with Orange (#7a7264), and accented by Orange. The palette leans warm — inviting and energetic.
#cc103e
Primary
#7a7264
Secondary
#4a3f35
Accent
#b9a9a4
Accent
#24b898
Accent
#f3f4f4
Accent
Typography
Headings set in open-sans-condensed, body in open-sans (a sans-serif — clean, modern, and optimized for digital).
Logo Anatomy
Brand Character
SMART Capital, a.s. is formal and professional, authoritative and decisive, cool and detached.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
SMART Capital, a.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by SMART Capital, a.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Crimson Red
Used for key elements and calls to action, conveying energy and importance.
SMART
The brand name itself is an acronym, suggesting intelligence and efficiency.
SmartCapital font
The 'SmartCapital' logo uses a specific sans-serif font with a distinct letterform.
Laptop with financial graphs
The website uses a stock photo of a laptop displaying financial graphs, a coffee cup, and a smartphone on a white surface.
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