SportyŽivě.cz logo

SportyŽivě.cz

The Everyman

Nejživější zajímavosti ze sportu

Sports Media·Sports News·sportyzive.cz

Serves Sports enthusiasts

MontserratInformativeEnthusiasticEngagingUp-to-date10/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

AccuracyTimelinessPassionCommunity

Color Intelligence

SportyŽivě.cz anchors on Yellow (#e7bf36) as their primary brand signal, paired with Yellow (#f2dc8e), and accented by Gray. The palette leans warm — inviting and energetic.

#e7bf36

Primary

#f2dc8e

Secondary

#ececec

Accent

#44433a

Text

#31312a

Text

#fefefe

Background

warm palette(6w/0c)Yellow · Gray

Typography

Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
MontserratHeadingsSans Serif
Aa
ArialBodySans Serif
Aa
Comfortaasecondary_headingrounded

Logo Anatomy

SportyŽivě.cz uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

SportyŽivě.cz is authoritative and decisive, energetic and passionate.

Enthusiasm
85%
Confidence
70%
Warmth
65%
Formality
55%
Urgency
50%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

sportyživěsportuzajímavosti

Design Playbook

Photography

action, candid

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

top

Call to Action

rounded

Spacing

comfortable

Hero Approach

image

Digital Footprint

Built on WordPress, active on 2 social platforms.

Built withWordPress
Social
instagramfacebook

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

SportyŽivě.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by SportyŽivě.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary SVG logo

Primary SVG

Primary Logo
Combination Mark
IconText

Brand Codes

Gold

Signature ColorSupporting

Used for accents and highlights, conveying energy and excitement.

Consistency80%
WebsiteSocial
ActiveOccasional

Montserrat

Typography CodeSupporting

Used for headings, providing a modern and dynamic look.

Consistency70%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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