Fitness Equipment

Brand identity analysis across 27 brands in the fitness equipment industry.

Dominant Colors

#df1336

Red

17%

#d51130

Red

17%

#e1f2fe

Blue

17%

#cd1314

Red

17%

#c3bfb3

Yellow

17%

#155d4a

Green

2%

#414752

Blue

2%

#4a4af4

Blue

2%

#5a5042

Orange

2%

#91c746

Green

2%

#c00136

Pink

2%

#c4ccd5

Blue

2%

#d1d5db

Blue

2%

#da532c

Red

2%

#dd0d0e

Red

2%

Popular Heading Fonts

Roboto

Sans Serif

Poppins

Sans Serif

Montserrat

Sans Serif

Open Sans

Sans Serif

Metropolis

Sans Serif

HelveticaNowVar

Sans Serif

Verdana

Sans Serif

Zilla Slab

Slab Serif

Architects Daughter

Handwritten

articulat-cf

Sans Serif

Average Brand Voice

Formality

51%

Humor

20%

Enthusiasm

77%

Technicality

55%

Warmth

49%

Confidence

83%

Urgency

51%

Exclusivity

24%

Nostalgia

13%

Rebellion

13%
Brand Map

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Brands in Fitness Equipment

Industry Stats

27

Total brands

23

With logos

23

Voice analyzed

19

With social