Public Safety

Fire Department

Brand identity analysis across 8 fire department brands in the public safety industry.

Dominant Colors

#0097f5

Blue

13%

#094268

Blue

13%

#c2383d

Red

13%

#ddd7cc

Orange

13%

#e5eaeb

Blue

13%

#efeafc

Purple

13%

#fafbde

Yellow

13%

#ff4b33

Red

13%

Popular Heading Fonts

Bitstream Charter

Serif

Raleway

Sans Serif

Roboto

Sans Serif

Tahoma

Sans Serif

Trebuchet MS

Sans Serif

Average Brand Voice

Formality

71%

Humor

12%

Enthusiasm

57%

Technicality

50%

Warmth

68%

Confidence

73%

Urgency

53%

Exclusivity

12%

Nostalgia

61%

Rebellion

8%

Niche Stats

8

Total brands

4

With logos

4

Voice analyzed

2

With social