A KLUB, z.s.

The Everyman

Fitness·Fitness Center·aklubcl.cz

Montserrat FlexCommunity-focusedActiveFriendly10/12 intel

What Drives Them

🏠

The Everyman

Relatable and down-to-earth. Connects through belonging.

HealthCommunityWell-being

Color Intelligence

A KLUB, z.s. anchors on Blue (#38569e) as their primary brand signal, paired with Blue (#0097f5), and accented by Blue. The palette leans cool — projecting trust and professionalism.

#38569e

Primary

#0097f5

Secondary

#fefeff

Background

#26a6f6

Accent

#cacbcb

Accent

#27292b

Text

cool palette(0w/6c)Blue · Gray

Typography

Headings set in Montserrat Flex (a sans-serif — clean, modern, and optimized for digital), body in Noto Sans JP (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Montserrat Flex— HeadingsSans Serif

Noto Sans JP— BodySans Serif

Abril FatFace— secondary_headingDisplay

Logo Anatomy

A KLUB, z.s. uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

A KLUB, z.s. is authoritative and decisive, warm and approachable, energetic and passionate.

Enthusiasm

85%

Confidence

75%

Warmth

70%

Formality

55%

Urgency

50%

Voice Person

third

Reading Level

middle_school

CTA Style

direct

Signature Words

KLUBlekcecvičeníTRXfitness

Design Playbook

No design patterns detected

Digital Footprint

Built on Webnode, active on 2 social platforms.

Websitehttps://aklubcl.cz

Built withWebnode

Social

facebookinstagram

Market Presence

Local market, based in CZ.

Origin

Market Scope

local

Languages

A KLUB, z.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by A KLUB, z.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster

Primary Logo

Combination Mark

IconText

Brand Codes

A Klub Blue

Signature ColorSupporting

Shade #38569e used for key elements, creating a sense of trust and reliability.

Consistency80%

WebsiteSocial

ActiveOccasional

Abril FatFace

Typography CodeSupporting

Bold and distinctive font used for headings.

Consistency70%

Website

ActiveOccasional

Social Media Intelligence

Facebookvideo.other

Likes

A KLUB, z.s. 607 To se mi líbí · Mluví o tom (12) · Byli tady (21). Fitness a sport je náš STYL. Skvělá nálada je náš LÉK. Moc si vážíme všech, kteří s námi již sdílí svůj volný čas a srdečně zveme...