What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
AXAGYM anchors on Green (#dff0d8) as their primary brand signal, paired with Blue (#5bc0de). The palette leans warm — inviting and energetic.
#d8d8d8
Background
#b2b2b2
Background
#fcfcfc
Background
#000000
Background
#dff0d8
Primary
#5bc0de
Secondary
Typography
Logo Anatomy
AXAGYM uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
AXAGYM is authoritative and decisive, energetic and passionate, urgent and action-driven.
third
middle_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Local market, headquartered in Prague, CZ, communicating in 5 languages.
CZ
Prague, CZ
local
zxx, cs, uk, en, ru
AXAGYM is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by AXAGYM. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Hotel AXA Location
Gym located within the historic Hotel AXA in Prague.
Forest Green
Consistent use of #3c763d across the website for alerts and accents.
Czech Location
References to Prague and the Czech Republic.
AXAGYM wordmark
The AXAGYM logo features a stylized wordmark with a distinctive diagonal stroke extending from the 'A' in 'AXA' and a unique, rounded sans-serif font.
More brands in Fitness
Explore other brands in this industry to compare visual identities.
