Body Express
The Ruler“JDE TO I JINAK. 20 MINUT STAČÍ.”
Serves Busy professionals seeking efficient fitness solutions
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Body Express anchors on a vivid Blue (#02aff3) as their primary brand signal, paired with Blue (#002434), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#02aff3
Primary
#002434
Secondary
#009ed0
Accent
#00425b
Accent
#a6acb7
Accent
#000000
Background
Typography
Logo Anatomy
Body Express uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Body Express is authoritative and decisive, energetic and passionate.
third
high_school
urgent
Signature Words
Design Playbook
Digital Footprint
Built on Drupal, active on 2 social platforms.
Market Presence
Regional presence, headquartered in Brno, CZ, communicating in 3 languages.
CZ
Brno, CZ
regional
cs, en, sk
Body Express is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Body Express. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Bright Cyan
Used for the primary navigation and key elements, conveying energy and dynamism.
Heartbeat line
A blue heartbeat line is used in the logo and as a visual motif.
Action shots
Photography features people in action, exercising.
Blonde woman
A blonde woman is featured prominently in the marketing materials.
Social Media Intelligence
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