CosmeticPoint
The Ruler“Místo, odkud vaše pleť nebude chtít odejít”
Serves Skincare enthusiasts seeking premium products
What Drives Them
Commands authority and sets the standard for the category.
Color Intelligence
CosmeticPoint anchors on a muted Orange (#ebe7e1) as their primary brand signal, paired with Blue (#09367e), and accented by Blue. The palette leans warm — inviting and energetic.
#ebe7e1
Primary
#ffffff
Background
#000000
Background
#09367e
Secondary
#27263f
Accent
#cfcfcf
Accent
Typography
Headings set in Exo 2 (a sans-serif — clean, modern, and optimized for digital), body in Source Sans 3 (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
CosmeticPoint uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: minimalist, modern.
Wordmark
rectangle
Text
3/10
Brand Character
CosmeticPoint is authoritative and decisive, warm and approachable, energetic and passionate.
third
high_school
direct
Signature Words
Design Playbook
product-focused, clean background
studio
natural
flat
dropdown
rounded
balanced
Digital Footprint
active on 2 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
CosmeticPoint is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by CosmeticPoint. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Navy Blue
The specific shade of navy blue (#09367e) used in the logo and throughout the website for headings and accents.
Minimalist Packaging
Product packaging features minimalist design with clear labeling and a focus on natural ingredients.
Místo, odkud vaše pleť nebude chtít odejít
The tagline is prominently displayed and emphasizes the brand's commitment to skincare.
Thin sans-serif
The logo uses a thin, elegant sans-serif font for both "COSMETIC POINT" and "PREMIUM BEAUTY".
Social Media Intelligence
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