Cvičíme s Janou
The Everyman“Cvičíme s Janou - zacvičte si se mnou pilates z pohodlí domova.”
Serves Women interested in pilates and home workouts
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Cvičíme s Janou anchors on a vivid Blue (#023f3b) as their primary brand signal, paired with Blue (#2a5d5a), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#023f3b
Primary
#2a5d5a
Secondary
#497572
Accent
#ffffff
Background
#045f59
Accent
#7bdcb5
Accent
Typography
Headings set in Roboto Slab (a slab serif — bold and impactful, blending tradition with modern punch), body in Roboto (a sans-serif — clean, modern, and optimized for digital).
Logo Anatomy
Cvičíme s Janou uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: minimalist, modern.
Combination Mark
circle
Icon + Text
4/10
Brand Character
Cvičíme s Janou is casual and conversational, authoritative and decisive, warm and approachable — also energetic and passionate and simply spoken and accessible.
first_singular
middle_school
direct
Signature Words
Design Playbook
natural, lifestyle
natural
vibrant
flat
dropdown
rounded
comfortable
image
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
Cvičíme s Janou is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Cvičíme s Janou. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: circle
Brand Codes
Jana
The website is named after and features Jana as the instructor.
Dark Teal
Used in the logo and as a background color for section headers.
Roboto Slab
Used for headings, providing a modern and approachable feel.
zacvičte si se mnou pilates z pohodlí domova
Appears in the title and description.
Leaf Wreath
A delicate, hand-drawn style wreath of leaves and dots frames the text.
Calligraphic Script
A flowing, calligraphic script is used for the brand name, giving it an elegant and personal feel.
Social Media Intelligence
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