Daniel Matouš - Osobní trenér
The Sage“ | Holistic Trainer – Fitness, Running & Healthy lifestyle”
What Drives Them
Seeks truth. Wins through knowledge and informed perspective.
Color Intelligence
Daniel Matouš - Osobní trenér anchors on a vivid Blue (#03a3d8) as their primary brand signal, paired with Blue (#0186b5), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#03a3d8
Primary
#0186b5
Secondary
#003042
Accent
#181a20
Accent
#2a343a
Accent
#b1a98f
Accent
Typography
Headings set in Arial (a sans-serif — clean, modern, and optimized for digital), body in Courier New (a monospace — technical and precise, common in code-first brands). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Daniel Matouš - Osobní trenér uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Daniel Matouš - Osobní trenér is authoritative and decisive, warm and approachable, energetic and passionate.
first_singular
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Daniel Matouš
The website is a personal brand for the trainer.
Teal Blue
Used for accents and calls to action.
Logo Font
The logo uses a bold, sans-serif font with a slight texture, with 'Daniel' in white and 'Matouš' in blue.
Social Media Intelligence
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