Divec - obecní úřad
The Innocent“ - Obec Divec”
Serves Residents of Divec
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Divec - obecní úřad anchors on a vivid Red (#aa0603) as their primary brand signal, and accented by Yellow. The palette leans warm — inviting and energetic.
#aa0603
Primary
#f2fb5e
Accent
#ffffff
Surface
#151515
Text
Typography
Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Divec - obecní úřad uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: clean, minimalist.
Wordmark
rectangle
Text
3/10
Brand Character
Divec - obecní úřad is formal and professional, authoritative and decisive.
third
high_school
formal
Signature Words
Design Playbook
Digital Footprint
active on 1 social platform.
Market Presence
Local market, headquartered in Divec, CZ.
CZ
Divec, CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Czech flag colors
Use of red and white, colors of the Czech flag, in the logo and design.
Dark Red (#aa0603)
Used for primary headings and accents.
Montserrat
Modern font used for headings.
Coat of Arms
The coat of arms features a red shield with white flames at the top and crossed blacksmith tools (hammer and tongs) in the center.
Social Media Intelligence
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