Fitness Spektrum
The EverymanServes Local residents interested in fitness
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Fitness Spektrum anchors on a vivid Green (#abda03) as their primary brand signal, paired with Green (#01ba4e), and accented by Green. The palette leans warm — inviting and energetic.
#abda03
Primary
#01ba4e
Secondary
#a7cd28
Accent
#5f5f56
Accent
#eaeae7
Accent
#373734
Text
Typography
Headings set in HelveticaConsedered (a sans-serif — clean, modern, and optimized for digital), body in verdana (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Fitness Spektrum uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Fitness Spektrum is authoritative and decisive, energetic and passionate, simply spoken and accessible.
third
high_school
urgent
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Local market, headquartered in Vrchlabí, CZ.
CZ
Vrchlabí, CZ
local
cs
Fitness Spektrum is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Fitness Spektrum. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Lime Green
Used for accents and calls to action, conveying energy.
Fitness Spektrum Logo Font
The logo uses a distinctive, modern sans-serif font with a playful, slightly rounded feel, especially noticeable in the 'S' and 'K'.
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