What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
HitGym anchors on Blue (#7dbfb5) as their primary brand signal, paired with Orange (#dfd1cb), and accented by Orange. The palette leans warm — inviting and energetic.
#7dbfb5
Primary
#dfd1cb
Secondary
#c19078
Accent
#77543d
Accent
#f9fafa
Background
#1f1610
Text
Typography
Headings set in cormorantgaramond-semibold (a serif — evoking tradition, authority, and print heritage), body in proxima-n-w01-reg (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
HitGym uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
HitGym is authoritative and decisive, energetic and passionate.
first_plural
high_school
urgent
Signature Words
Design Playbook
Digital Footprint
Built on Wix, active on 2 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
HitGym is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by HitGym. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Burnt Orange
Used as a primary accent color throughout the website.
proxima-n-w01-reg
Used for body text, providing a modern and clean look.
Social Media Intelligence
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