
Beauty by Lucy
The CaregiverServes Individuals seeking professional makeup and hair styling services
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
Beauty by Lucy anchors on a vivid Blue (#0097f5) as their primary brand signal, paired with Blue (#26a6f6). The palette balances warm and cool tones.
#0097f5
Primary
#26a6f6
Secondary
#464342
Text
#fdfeff
Background
#0f0e0b
Text
#29221f
Background
Typography
Headings set in Abril FatFace (a display face — designed for headlines and visual impact), body in Montserrat Flex (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Beauty by Lucy uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Beauty by Lucy is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_singular
high_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on Webnode.
Market Presence
Local market, based in CZ.
CZ
local
cs
Beauty by Lucy is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Beauty by Lucy. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants

Primary Raster
Primary LogoBrand Codes
Beauty by Lucy
The brand is the person, Lucie Trnena.
Abril FatFace
Used for headings, creating a bold and stylish look.
Lucy
The founder, Lucy, is featured prominently in the website's imagery.
Close-up portrait
The brand uses close-up portraits with a focus on makeup and beauty tools.
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