Pro-Ark, s.r.o.
The Innocent“Archiv hlavního města Prahy”
Serves Historians, Researchers, Genealogists
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Pro-Ark, s.r.o. anchors on Red (#d61a29) as their primary brand signal, and accented by Gray. The palette leans warm — inviting and energetic.
#e0e0e0
Accent
#c8c7c5
Accent
#b3aea7
Accent
#fdfdfd
Background
#606060
Accent
#d61a29
Primary
Typography
Headings set in Myriad Pro (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
Pro-Ark, s.r.o. is formal and professional, authoritative and decisive, cool and detached — also technically detailed.
third
graduate
formal
Signature Words
Design Playbook
Digital Footprint
active on 2 social platforms.
Market Presence
Local market, headquartered in Prague, CZ.
CZ
Prague, CZ
local
cs
Pro-Ark, s.r.o. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Pro-Ark, s.r.o.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
#d61a29
Used as an accent color for links and important elements.
Roboto
Used for body text, providing a clean and professional look.
Prague
Focus on the archive of the city of Prague.
Red A
The logo features a red letter A with a distinctive shape, used as a recurring visual element.
Social Media Intelligence
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