PA

Pro-Ark, s.r.o.

The Innocent

Archiv hlavního města Prahy

Government·Archive·proark.cz

Serves Historians, Researchers, Genealogists

RobotoReliableHistoricalAuthoritativeTraditional10/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

PreservationAccuracyAccessibilityHistorical Significance

Color Intelligence

Pro-Ark, s.r.o. anchors on Red (#d61a29) as their primary brand signal, and accented by Gray. The palette leans warm — inviting and energetic.

#e0e0e0

Accent

#c8c7c5

Accent

#b3aea7

Accent

#fdfdfd

Background

#606060

Accent

#d61a29

Primary

warm palette(6w/0c)Gray · Red

Typography

Headings set in Myriad Pro (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
RobotoBodySans Serif
Aa
Myriad ProHeadingsSans Serif
Aa
Times New Romansecondary_headingSerif

Logo Anatomy

No logo detected

Brand Character

Pro-Ark, s.r.o. is formal and professional, authoritative and decisive, cool and detached — also technically detailed.

Formality
90%
Technicality
80%
Confidence
75%
Nostalgia
60%
Exclusivity
40%
Voice Person

third

Reading Level

graduate

CTA Style

formal

Signature Words

archivPrahyměstahistoriedokumenty

Design Playbook

No design patterns detected

Digital Footprint

active on 2 social platforms.

Social
facebookyoutube

Market Presence

Local market, headquartered in Prague, CZ.

Origin

CZ

Headquarters

Prague, CZ

Market Scope

local

Languages

cs

Pro-Ark, s.r.o. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Pro-Ark, s.r.o.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Brand Codes

#d61a29

Signature ColorSupporting

Used as an accent color for links and important elements.

Consistency70%
Website
ActiveOccasional

Roboto

Typography CodeSupporting

Used for body text, providing a clean and professional look.

Consistency80%
Website
ActiveOccasional

Prague

Cultural SymbolSupporting

Focus on the archive of the city of Prague.

Consistency90%
WebsiteSocial
ActiveOccasional

Social Media Intelligence

Facebook

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