SCD
The EverymanServes Adults interested in fitness and cycling
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
SCD anchors on Red (#571315) as their primary brand signal, paired with Blue (#0097f5), and accented by Red. The palette leans warm — inviting and energetic.
#969392
Background
#e0e0e0
Background
#571315
Primary
#0097f5
Secondary
#811720
Accent
#c6c5c5
Background
Typography
Headings set in Montserrat Flex (a sans-serif — clean, modern, and optimized for digital), body in Noto Sans JP (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
SCD uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
SCD is authoritative and decisive, energetic and passionate.
third
high_school
urgent
Signature Words
Design Playbook
Action, Fitness, Studio
studio
full_color
flat
top
rounded
comfortable
image
Digital Footprint
Built on Webnode.
Market Presence
Local market, headquartered in Děčín, CZ.
CZ
Děčín, CZ
local
cs
SCD is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by SCD. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Electric Blue
Used for key accents and calls to action, creating a sense of energy and dynamism.
Montserrat Flex
Modern and geometric font used for headings, adding a contemporary feel.
Schwinn Star
The four-pointed star inside a red circle is a prominent symbol, likely associated with the Schwinn brand due to its use in the SCD Fitness logo.
SCD Logo
The stylized 'SC' logo, featuring intertwined shapes, is a distinctive visual element.
More brands in Fitness
Explore other brands in this industry to compare visual identities.
