STUDIO OK
The Caregiver“Kosmetické STUDIO OK | Plzeň”
Serves Women seeking cosmetic and dermatological treatments
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
STUDIO OK anchors on a muted Red (#e2cfd2) as their primary brand signal, paired with Red (#b3989c), and accented by Red. The palette leans warm — inviting and energetic.
#e2cfd2
Primary
#b3989c
Secondary
#e8143c
Accent
#2c2724
Accent
#5e4943
Accent
#676563
Accent
Typography
Headings set in Noto Serif Display (a serif — evoking tradition, authority, and print heritage), body in Roboto (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
STUDIO OK uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
STUDIO OK is authoritative and decisive, warm and approachable, energetic and passionate.
third
high_school
soft
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Local market, headquartered in Plzeň, CZ.
CZ
Plzeň, CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
#d3c3c6
Soft pink used for the background and accents, creating a feminine and elegant feel.
Tradition since 1991
Highlights the long-standing tradition of the studio.
Close-up Beauty
Close-up photography of a woman's face with soft lighting and a focus on skincare and beauty.
Heart in Logo
The logo incorporates a heart shape as part of the 'OK' lettering.
Close-up beauty shots
The website features close-up, high-quality beauty shots of models with flawless skin and makeup, often surrounded by flowers.
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